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If incoming telephone sales enquiries were considered to be important pre-Covid, how would you rate their importance now? It’s probably fair to say they are far too important for the sales person to have not secured a positive next step.
It seems likely that the telephone, video and Zoom will all have a greater role to play in the sales departments of dealerships over the coming weeks and months.
So, what are the essential starting points of making better connections and converting more telephone enquiries to sales?