For those familiar with the annual Bangers 4 Ben rally, the anticipation around the unveiling of our rally car is always palpable. Traditionally, the grand reveal is reserved for the day before the event, adding to the excitement.
However, this year, we were given the unique opportunity to showcase our 2024 entry at the British Motor Show, months before the rally. The aim was to raise awareness for the Ben Automotive Charity and to start the fundraising efforts early.
This early reveal wasn’t the only twist this year. We also broke from our usual single-entry tradition by partnering with our long-time friends at Automotive Compliance. Together, we created a themed trio inspired by the classic cartoon characters Tom, Jerry, and Spike. This collaboration brought a new level of creativity and fun to the rally, setting a high bar for future entries.
On the 14th of August, our Tom, Jerry, and Spike-themed trio made their debut at the British Motor Show, capturing the attention of over 50,000 attendees. The display was a hit, especially with families, as the lively and nostalgic theme resonated with both young and old. The exposure at the show allowed us to spread the joy and wackiness of the Bangers 4 Ben rally to a much broader audience, reinforcing the rally’s reputation for bringing together the motor trade community in support of a great cause.
For those unfamiliar with the Bangers 4 Ben rally, it’s a unique and spirited event that combines creativity, camaraderie, and charity. Participants are tasked with purchasing a car for no more than £750, transforming it into something extraordinary through themes, paint, or decals. Adding to the fun, entrants often get into the spirit by dressing up in fancy dress to match their car’s theme—of course, all within the bounds of legality!
After the rally, once everyone has returned to the UK, the cars are auctioned off, with all proceeds going directly to the Ben Charity. This auction adds to the funds raised by participants throughout the event, making a significant impact on the lives of those the charity supports.
This year, participants will embark on a thrilling journey covering approximately 1,500 miles through mainland Europe. The rally, scheduled from October 5 to 8, will take them across some of the most breathtaking roads and mountain passes that France and Switzerland have to offer. It’s an adventure that combines challenging driving with stunning scenery, and of course, plenty of fun along the way.
As for our Tom, Jerry, and Spike-themed cars, they are currently in hibernation, securely stored until it’s time to hit the road in October. But their journey has already begun, as they’ve started raising awareness and funds ahead of the rally.
If you’d like to support our trio and contribute to this fantastic cause, donations are greatly appreciated. Every contribution helps us reach our fundraising goals and supports the invaluable work of the Ben Charity.
Let’s make this year’s rally one to remember, both for the fun we’ll have and the difference we’ll make together!