All Motor Trade finance advertisements must...

  • include your Consumer Credit Licence name
  • not be misleading
  • be fair, clear, easily legible
  • use plain and intelligible language
  • not emphasise potential benefits without also giving a fair and prominent indication of relevant risks
  • be sufficient and presented with a view to the average recipient
  • not disguise, diminish or omit important information
  • disclose to the borrower limitations on independence and in particular exclusive use of one of more creditors
  • if applicable, state a guarantee may be required